Brain Scan Augmented Reality Education App – Case Study

Wright State University uses an interactive 3D brain to highlight its neuromedical imaging at a live event.
Augmented Reality Education App

This custom Augmented Reality education app features a 3D interactive model of a brain.

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Augmented Reality Education App

This custom Augmented Reality education app features a 3D interactive model of a brain.
Stats & Results
40% Visitation at the live event "Science Olympiad National Tournament 2013"
5000 Event attendees
Stats & Results
40% Visitation at the live event "Science Olympiad National Tournament 2013"
5000 Event attendees

The Goal

Use a custom Augmented Reality education app to educate clients about Wright State Research Institute’s expertise in neuromedical imaging at the Science Olympiad National Tournament 2013.

The Solution

The Wright State University Brain Scan was developed as an Augmented Reality education app for iOS and Android. The app launched a virtual 3-D tour of the human brain with contextual sound effects. It could be initiated from a giant floor marker and take-home swag.

The Outcome

About 40 percent of Science Olympiad National Tournament attendees engaged with the Augmented Reality app during the live event. Wright State University, located in Dayton, Ohio, was able to differentiate, explain and market its neuroscience work in an engaging manner. Who can resist a giant, interactive 3D brain?

Try the WSU Brain Scan AR app

The Brain: Rotate it. Touch it. Dive deep into the world of neuroscience through Augmented Reality.

  1. Download the Wright State Brain Scan App: iTunes | Android
  2. Download the trackable brain. Download PDF trackable
  3. Open the app
  4. Tap “Begin” on the bottom-center of the screen to get started
  5. The camera on your device will open. Point the camera at the trackable brain
  6. Interact with the virtual 3D brain through Augmented Reality

Augmented Reality education apps transform live events

For more information on Augmented Reality education apps for teaching tough concepts, sales collateral, live events or trade shows, email Beck Besecker or call 727-851-9522.

AR for Education
Get more information on Augmented Reality education apps for live events and trades shows. Call Beck Besecker at 727.851.9522.
Call us: 727-851-9522
Client Testimonial
"The AR experience delivered went beyond our expectations. Marxent was on time, on budget and wonderful to work with."
Stephanie Gottschlich, Marketing Communications Director, WSRI
Stats & Results
40% Visitation at the live event "Science Olympiad National Tournament 2013"
5000 Event attendees

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