About this virtual product demo tool
Originally created for the Las Vegas Market, the Simmons Simulator shows the layers of the Simmons ComforPedic IQ and Beauty Rest Black mattresses from the inside out. See each layer and how the memory foam reacts to touch. Press the info button to see additional information about how each layer contributes to a good night’s sleep.
How the Simmons Simulator works
- Hover an iPad over the trackable image
- Use arrows to remove the layers on the mattress
- Touch the Air Cool and Ultra Cool memory foam layers to see how they react
- Get more info on each layer by pressing the info button
Augmented Reality virtual product demos
The Simmons Simulator was created for the live event, with the intention of also using it in stores to help customers understand what makes a comfortable mattress. The use of an AR app also reduces the need for sending physical demo products reducing costs in the long run. Augmented Reality virtual product demos for retail can educate consumers, reduce friction in the sales process, and save on costs of selling in retail locations.
What is VisualCommerce™?
VisualCommerce™ is a SaaS that makes entire 3D product inventories accessible and configurable within real-world environments for the ultimate product visualization experience. Using Augmented Reality or Virtual Reality views and advanced content management, VisualCommerce™ is a powerful sales tool designed to empower shoppers with design tools and assist high-consideration purchasing. Learn more about VisualCommerce™.