Ashley Furniture Industries, the world’s largest manufacturer of furniture and North America’s largest furniture retailer, announced today that they are pursuing a company-wide virtual reality (VR) and augmented reality (AR) strategy to enable consumers to create interior layouts and experience living spaces in 3D.
“Augmented and virtual reality are essential to our growth and vision for the future,” said Todd Wanek, Ashley’s President and CEO. “Our data shows that a combination of 3D visualization, seeing, touching and feeling actual products, combined with the consultation of our knowledgeable salespeople, will lead to a stand-apart customer experience that is location-flexible.”
Marxent Our resident doctor answers the important question - "What is Markerless AR and how does it work?" https://t.co/7bXIlJKJRC #tech #howitworks
Marxent Great to hang out with both the Marxent and @mobilemagnetic teams this weekend for the summer luau! https://t.co/kLJ0bdRZZ3
Marxent Get your new pair of @Nike sneakers using augmented reality in the SNKRS app https://t.co/RE0ZpjcpIv via @luchanglu @DigitalTrends #retail