View in Room and Design in Room™ – Augmented Reality apps for furniture retailers

Help buyers visualize home furnishings in context to build confidence and virtually eliminate returns. Works for Android and iOS.
Discover Design in Room™ AR

Experience the only AR app for furniture retailers that allows home decor to interact in context.

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Discover Design in Room™ AR

Experience the only AR app for furniture retailers that allows home decor to interact in context.

View in Room and Design in Room™ – The AR solutions you’ve been looking for

View in Room and Design in Room™ are the proven markerless AR and VR solutions for in-field and direct-to-consumer sales. The choice of major furniture retailers such as Ashley HomeStores, View in Room and Design in Room™ features include high-fidelity visualization, configuration, and dual-mode operation so you can always get the best experience possible. 

All of the beauty of markerless AR but none of the complexity

When realism and portability are paramount, 3D Cloud™ with markerless AR is the perfect fit. Designed to empower retailers, manufacturers and the in-field salesforce with powerful Augmented and Virtual Reality visualization without the complexity and expense of deploying HMDs. The perfect tool to replace samples and product catalogs typically used for in-field sales, 3D Cloud™ puts the endless aisle at the fingertips of your customers.

  • Configure. Design multiple products or items into a single scene
  • Visualize. Explore each design in 360-degree 3D views and in VR or real environments
  • Save and share option. Create, revise, save and share endless scenes
  • Price and quote option. For each scene, export a detailed bill of goods

Marxent’s patent-pending markerless Augmented Reality technology allows us to offer a consistent markerless AR experience across platforms, whether that’s for Android or the newly released Apple ARKit. 3D Cloud™ allows users on all mobile platforms to place 3D products into a real-world context without the use of a QR code or image marker. Using the camera on almost any standard tablet to orient the 3D object in real space, the selected object can be viewed at a distance or up close and manipulated to fit.

New Feature: Markerless AR with Wall Placement

Marxent is pleased to announce the addition of Wall Tracking to the robust set of tools included with 3D Cloud™. Preview wall-hung artwork, posters, window treatments, light fixtures and more in stunning Augmented Reality. Markerless AR with Wall Placement is a stable, realistic 3D product solution ideal for retailers and manufacturers of home decor.

Harley-Davidson: Configure endless options in gorgeous realism

The Harley-Davidson Augmented Reality iPad app with markerless AR pairs stunning realism with endless customizations to create a fun and engaging brand-fan shopping experience. Trade out background scenes, body types, seats, lights, and myriad other options for a truly custom bike design experience.

3D Cloud™ Markerless AR: Office Furniture App Demo

Pick, place and preview office furniture with a stunning markerless AR experience powered by 3D Cloud™.

3D Cloud™ Markerless AR: Furniture App Demo with Upholstery Explorer

Visualize and preview ultra realistic 3D models of furniture and explore upholstery colors and textures in-context with Markerless AR powered by 3D Cloud™.

USG: Tablet-based Virtual Reality

The USG Virtual Reality iPad app with magic window enables the selection and purchase of acoustic ceiling tiles in-context and with support for audio impact files. When a ceiling tile is selected for a given environment such as a cafeteria or open plan office, an accompanying sound file is launched to simulate the acoustic properties of the chosen tile. The app uses a VR magic window experience to layer 3D products into realistic 360-degree environments.

TimberTech: Configure and visualize in context

The TimberTech Augmented Reality iPad app helps buyers explore the company’s entire product catalog of decking, railing and lighting products. Complete with configurable finishes and options, this visualization app is used by contractors to help sell complex semi-custom projects.

American Woodmark: Endless aisle showroom without samples

The Waypoint App from American Woodmark helps buyers to configure and visualize the company’s entire product catalog of cabinet styles, colors, finishes and hardware. This visualization app is designed to support in-store sales and up-selling by exposing options and building buyer confidence.

What is 3D Cloud™?

3D Cloud™ is the award-winning cloud-based content management system and suite of Augmented and Virtual Reality solutions for manufacturers, retailers and homebuilders. A proven solution designed to bring the power and persuasion of Virtual Reality and Augmented Reality to everything from shopping for a home to furnishing a home, 3D Cloud™ AR and VR experiences scale to the enterprise, build buyer confidence and deliver sales.

Talk to the Augmented Reality and Virtual Reality experts

To learn more about Augmented Reality and Virtual Reality applications for sales and marketing, contact us at any time. Email Beck Besecker or call 727-202-5465.

More VR and AR resources

The Augmented Reality landscape is constantly changing and there is much to learn. Here is a supplemental list of resources for you to enjoy and share.

View In Room and Design In Room™ AR

Mobile “in-field” markerless AR marketing and sales visualizers to replace samples and sales brochures
Pre-built scenes with options to view alternate finishes, textures, and options
Bonus: Add "space capture" and configuration tools

works for

Home product retailers or manufacturers
Furniture manufacturers and wholesalers
Furniture & flooring manufacturers
Multichannel retailers
Ecommerce websites
Catalog retailers

Compatible Devices

Project Tango
Windows 10


Target Ashley La-Z-Boy
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