Augmented Reality

Keep up with the latest in Augmented Reality, iOS ARKit and Android ARCore news and views. Augmented Reality is changing the way people interact, shop, search and more, and Marxent is at the forefront of it all.
Augmented Reality

Can ARKit apps survive Black Friday?

Macy's, Ikea, Amazon and more are embracing Augmented and Virtual Reality for Black Friday, Cyber Monday and beyond.

ARKit, ARCore, and the future of Augmented Reality

Augmented Reality is going mainstream, and retail will never be the same. How can businesses prepare for an uncertain future?

Augmented Reality Retail

Augmented Reality for Retail: 9 things to know before building an ARKit or ARCore app

Planning to build an Augmented Reality retail app for your business? Here's 9 things retailers need to know before getting started.

ARCore vs. ARKit

ARCore: Google goes head to head with Apple’s ARKit

ARCore promises to bring markerless AR experiences to a wide range of Android devices, but will that be enough to overcome Apple's head start?

ARKit Demos

The best Apple iOS11 AR apps for retail, entertainment and more

Developers have been working with Apple's ARKit, and the resulting demos have us counting the days until iOS11's September release.

Virtual Reality Retail: Free eBook

Free eBook: The Retail Innovators Guide to AR & VR

How to collaborate with even the most skeptical colleagues to bring retail tech innovations to market.

Markerless Augmented Reality Roundup

Markerless Augmented Reality:
Everything you need to know

Markerless Augmented Reality remains a mystery to some, but that's changing. Here's everything you need to know about this breakthrough tech.


Ikea, ARKit, Amazon and 6 keys to winning with Augmented Reality for retail

Ikea is the first major retailer to build an Apple ARkit app. Here's everything you need to know about how to do the same.

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