AR Blog

Augmented Reality marketing resources, trends, videos and case studies
Augmented Reality
Sell A Scene, Not A Sofa

3D Product Strategy: “Sell a Scene, Not a Sofa”

Welcome back to Marxent's video series exploring 3D product strategy. In this episode, we explore ways furniture retailers are using 3D products to better “sell a scene, not a sofa."

Firefox Reality

What does the “Firefox Reality” AR/VR browser
mean for retailers?

Mozilla has announced "Firefox Reality," a new browser built specifically for Augmented and Virtual Reality applications. So retailers need to take notice, right? Not really.

Press
Bold Business

Bold Business: Transforming The Future Of Retail Using Virtual Reality

Bold Business talks to Marxent CEO Beck Besecker about how Augmented and Virtual Reality are improving the future of retail.

CNBC: Macy’s Virtual Reality push unveiled at Shoptalk

CNBC's Courtney Reagan reports the highlights of her interview with Macy's CEO Jeff Gennette at the Shoptalk Conference, including the company's big push into Virtual Reality.

Events
Global Retailing Conference

Global Retailing Conference – Virtual Reality Demos

This year's event features an expert lineup of CEOs, cutting-edge retail technologists, and Thought Leaders who will be sharing winning strategies, retail trends and a global outlook.

2018 Synapse Innovation Summit – Virtual Reality Speaker

This year's event will feature two days of learning, exploring and celebrating the possibilities in technology and innovation.

Jobs

Intel’s Augmented Reality glasses disappear! |
The In Reality Podcast

Marxent's In Reality Podcast features industry news, commentary, and perspective from AR/VR veterans and experts.

Fireside chat with Dr. Ken Moser, PhD |
The In Reality Podcast

Marxent's In Reality Podcast features industry news, commentary, and perspective from AR/VR veterans and experts.

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