Defy Reality® – The 3D Commerce Blog
- Categories:
- All Posts
- Augmented Reality
- Virtual Reality
- Events
- News
- Company Culture

How to Outsource 3D Modeling Services
Complete Guide on How to Outsource 3D Modeling Services Hiring outsourced 3D modeling and rendering services can create a positive impact and save you time and money on your next project. Get expert advice, helpful videos, and useful tools for evaluating 3D Modeling...

Top 10 Augmented Reality and Virtual Reality Technology Trends for 2020
NOTE: Welcome to Marxent’s (mostly) annual predictions for the coming year. This isn’t our first video to the prognostication rodeo, and you look at our 2019 predictions here. The 2019 list also exists as a podcast, which you can listen to here. For an overview of...

Kitchen Floorplans 101: Everything You Need to Start Planning Your Dream Space
Expert Tips on Trends, Types of Plans, and 2D and 3D Designs The right floorplan will make-or-break a kitchen. Below, you’ll find useful advice and design tips from Interior Designer Natalia Zieba, plus every type of 2D and 3D floorplan, checklist, and a video...

The Future of Retail: What You Need to Know to Thrive
The Future of Retail: Predictions, Advice, Trends The future of retail is a hot topic of conversation. New research emerges daily, stories are written, and boardroom-bound executives gnash their teeth over what exactly that future is going to look like. While no one...

Augmented Reality SDKs: A Comprehensive Guide
What are the Best Augmented Reality SDKs? Augmented Reality SDKs are not a one-size-fits-all proposition. The only way to answer which is the "best" is to examine the most important factors related to a given use-case. Some developers shop for AR SDKs based on speed,...

47 AR Examples – The Definitive Guide to Augmented Reality in Retail
Video recap of 10 best Augmented Reality retail mobile apps of 2019 Looking for an overview of top AR apps in retail? Watch this quick video featuring the 10 best Augmented Reality retail apps of 2019. Explore AR retail use cases The...

EXCLUSIVE VIDEO: How to Futureproof 3D Content for What’s Next
By now you've heard of "New Retail," defined by Alibaba founder Jack Ma as a seamless merger of offline, online and logistics for a dynamic new world of retailing. 3D Content is a key part of any New Retail strategy, but how do you know the assets you're buying today...

5 Top Augmented Reality and Virtual Reality technology trends for 2019
NOTE: Welcome to Marxent's (almost) annual predictions for the coming year. This isn't the first time the Marxent team has climbed out on the prediction limb, and you can check out some of our past prognostication here.The 2019 predictions discussion also exists as a...

Macy’s CEO Jeff Gennette Q&A – Code Commerce 2018
Macy's CEO Jeff Gennette paid a visit to Recode's Code Commerce event for a Q&A session with CNBC reporter Courtney Reagan. The lively discussion touched on many aspects of Macy's transformation of their retail technology, including the new Virtual Reality...

Macy’s Virtual Reality furniture: “We want it (VR) in as many stores as possible”
Macy's monthly video series, Beyond the Boardroom, features Chairman and CEO Jeff Gennette getting out into Macy's stores to check out the latest retail innovations the company is brining to market. For the most recent Beyond the Boardroom, a camera crew followed...