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Marxent’s 3D Commerce platform expanding in both US and international markets; “COVID has further accelerated the demand for virtual selling for home goods. Marxent is the recognized technology leader enabling the experience.”

Jan. 22, 2021, St. Petersburg, Fla. — Today Marxent, the leader in 3D Commerce for the home vertical, announced it has secured Series C financing. The cash infusion will fund strategic value creation opportunities such as international expansion and new product development.

Marxent’s mission is to create a 3D ecosystem for enterprise furniture, building products, and home improvement retailers and manufacturers that makes it easy to sell high-value, configurable products online. Clients already include many leading retailers and manufacturers including Lowe’s Home Improvement, Ashley HomeStore, Macy’s, La-Z-Boy, HNI Corporation, Fortune Brands, American Woodmark, Herman Miller, Jerome’s Furniture, John Lewis and Partners (UK), and Kingfisher plc (UK).

“Marxent’s 3D commerce platform will transform both the customer experience and underlying ecosystem like Netflix and Tesla did for their categories. With a blue-chip client base, proven ROI, millions of buyable SKUs, and hundreds of millions in 3D-enabled sales, Marxent’s 3D Cloud is the virtual selling platform of choice for high-value, configurable products for the home,” said Arnie Bellini of Bellini Capital, the lead investor in the round. “3D-enabled selling was already an emerging growth category. COVID has further accelerated the demand for virtual selling of home goods and Marxent is the recognized technology leader in the space enabling the experience.”

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