“Augmented reality has some obvious commercial applications when it comes to visualizing products for shoppers. Marxent has raised a second round of $10 million so that it can create applications for retailers using both augmented reality (AR) and virtual reality (VR).
AR is expected to become a $90 billion industry by 2020, according to Digi-Capital. And it’s not all about games and entertainment. Marxent is creating VR/AR apps for average consumers with its VisualCommerce virtual product platform.
The round was led by Detroit Venture Partners and Stage 1 Ventures, and it brings the total amount invested to date to $14 million.”
Marxent Watch the #SolarEclipse2017 in virtual reality: https://t.co/nZmRaXTkGb via @CNN
Marxent Thanks for including us @NicoleMarFer! https://t.co/RGkTAEY7m9
Marxent RT @dariusmiranda: New! "REALITY BYTES" Your daily dose of A/R" #AugmentedReality #AR! Read > https://t.co/DR5R2pWMSe HT @Marxent