Brothers Beck Besecker and Barry Besecker, both veterans of the retail marketing world, founded the company in June. CEO Beck Besecker brings the marketing and businesss savvy to the company, while Chief Technology Officer Barry Besecker handles the technical aspects of the firm’s products.
Those products make use of a technology called “augmented reality.” A device with this capability, a smart phone in Marxent’s case, generates digital images that overlay real environments. For example, Marxent’s HomeFX application lets consumers see a 3-D visual of a catalog item on their phones so they can see how it would look in their homes.
“Imagine a toy coming to life or a movie poster with a hidden message,” Beck Besecker says. “The possibilities are limitless.” Read More.
Marxent From #graphicdesigners, to #3Dartists to #projectmanagers, find out how our staff ended up here: https://t.co/5wSVtfO4Sk
Marxent If you think you can only use #VirtualReality with a headset - think again! #VRwithoutaHeadset… https://t.co/nzjpUj31hk
Marxent RT @ryanroche: One of my favorite things about @Marxent is this scholarship. https://t.co/932jY9Ol11