Welcome back to the In Reality podcast, covering all things Augmented & Virtual Reality. In Reality features industry news, commentary, and perspective from AR/VR veterans and experts.

In Reality is co-hosted by Marxent’s Joe Johnson and Joe Bardi. Johnson is the Creative Director at Marxent, and has been in the AR/VR industry for four and a half years following a stint on Microsoft’s Office UX team. Bardi is Marxent’s Senior Content Strategist, and has been in the industry for a year, after having spent more than a decade in print and TV media.

In this week’s episode, the Joes are talking about a “limited time” price drop for best known, least successful first-generation VR headset: Facebook’s Oculus Rift. Is this the beginning of a bold resurgence for Facebook’s VR HMD, or just a desperate summer sale meant to keep the low-selling Rift relevant in the VR hardware market?

As promised, here are two of the Samsung Gear VR ads we mentioned on the podcast:

Thanks for listening. We really do appreciate it! Enjoyed the show? Please check out previous episodes at the In Reality Soundcloud page, or subscribe at the iTunes store, Stitcher or the Google Play Music.

Questions, comments, concerns? Email us at inreality@marxentlabs.com.

Check back soon for another episode of In Reality.