Welcome back to the In Reality podcast, covering all things Augmented & Virtual Reality. In Reality features industry news, commentary, and perspective from AR/VR veterans and experts.
In Reality is co-hosted by Marxent’s Joe Johnson and Joe Bardi. Johnson is the Creative Director at Marxent, and has been in the AR/VR industry for four and a half years following a stint on Microsoft’s Office UX team. Bardi is Marxent’s Senior Content Strategist, and has been in the industry for a year, after having spent more than a decade in print and TV media.
In this week’s episode, the Joes are talking about a “limited time” price drop for best known, least successful first-generation VR headset: Facebook’s Oculus Rift. Is this the beginning of a bold resurgence for Facebook’s VR HMD, or just a desperate summer sale meant to keep the low-selling Rift relevant in the VR hardware market?
As promised, here are two of the Samsung Gear VR ads we mentioned on the podcast:
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Marxent Whoa. w/ @tollbrothersinc https://t.co/hqTznJDnXu
Marxent .@Ford Tests Virtual Reality Modeling for New Cars https://t.co/Jr7ZUQXAx9 via @thedrive
Marxent "This is the future of shopping" https://t.co/nIKUafq42Q #retail #ARKit #ARCore #futureofretail w/ @IKEA… https://t.co/9KL9clOg9v